Pitching big ideas is more than just the ideas themselves…

In this episode, we sit down with Seth Odell, the Vice-Chancellor of Marketing at National University. In just over 1 years time, Seth has built an in-house agency at NU from zero to seventy people.

Seth has vast experience in all aspects of marketing from video production, to campaign strategy, to building and growing a full-service team.

In our conversation, we discuss:

  • How to sell big ideas to teammates, clients, and leadership
  • Examples of home-run campaigns that Seth has led
  • Seth’s approach for brand and marketing strategy
  • How to come up with ideas that generate ROI
  • Much more!

We hope you enjoy this episode. Be sure to share it with marketing colleagues who might find it useful.

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Wondertree Media